Equipped with a robust targeting and consumer profiling engine, the StratosHear platform ensures that brand messages reach the right audience at the right moment. The platform comes equipped with an industry-grade content management, inventory optimization, revenue maximization, billing and reporting system. Our Dynamic Advertising Platform ensures revenue maximization for Mobile Operators, as well as targeting and inventory optimization for Brands and Advertisers. Additionally, through the web interface, Mobile Operators and Advertisers can view detailed reports at any time.
Specifically, StratosHear’s Dynamic Advertising Platform enables advertisers to send highly relevant brand messages to consumers through multiple channels such as Caller Ring Back Tone (CRBT), Caller Ring Back Video (CRBV), Pre Call Insert (PCI), Interactive Voice Response (IVR), SMS, MMS, WAP, IPTV, Web etc. Utilizing the Mobile Operator’s existing infrastructure (Tone Player, SMSC, WAP Gateway…), enables fast integration. The platform also provides a web interface to Advertisers and Mobile Operators for uploading and activating ads quickly and easily and for easy access to reports.
In order to ensure timely and effective monetization of the technology, StratosHear also provides end to end services including ad aggregation for our business partners. |